Speed Optimization

E-commerce Speed Boost

6.8s → 1.2s Load Time

Industry
E-commerce
Timeline
5 Days
Load Time
6.8s1.2s
82% faster
Conversions
1.2%3.8%
+216%
Bounce Rate
68%32%
-53%
PageSpeed Score
2494
+292%

The Challenge

A growing e-commerce company was losing customers due to slow page loads. Their site took 6.8 seconds to fully load, with Google PageSpeed scores in the red. Customers were bouncing before pages finished loading, and cart abandonment was above 70%.

Our Solution

We implemented a multi-layer optimization strategy: image optimization with WebP conversion, database query optimization, server-side caching with Redis, CDN configuration with Cloudflare, and JavaScript deferral. We also implemented lazy loading for product images and optimized the checkout flow.

The Results

Load time dropped to 1.2 seconds, and conversions increased 32% in the first month. The client saw a significant reduction in cart abandonment and improved customer satisfaction scores.

Tech Stack Used

The technologies we leveraged for this project

WordPress
WooCommerce
Cloudflare
Redis

We were skeptical that such dramatic improvements were possible, but Acefina delivered beyond our expectations. Our conversion rate nearly tripled.

M
Marketing Director
E-commerce Client

Ready for similar results?

Let's discuss how we can help improve your speed optimization and deliver measurable business impact.